Travis Perkins clears £30m of dead stock with new site

Travis Perkins has worked with 5874 Commerce to launch a new 'dead stock' website for its trade and consumer customers.

The building materials retailer has a network of over 640 branches and 200 tool-hire outfits, but at the start of this year it identified around £30 million worth of inventory which had not sold in branches.

Travis Perkins commissioned 5874 Commerce to create a platform distributing the unsold stock. The website went live at the start of July, with the first 14 branches. By the end of 2020, Travis Perkins is planning to have all its branches set up online.

The site allows branches to upload their own products to the platform. Customers can then order their products via the website and the branch manager then gets in touch to organise collection.

Katherine Green, digital trading manager at Travis Perkins, explained: “In just 10 weeks 5874 Commerce created a completely new site for us, using the BigCommerce platform.

“Branches are in charge of their own sub-domain websites, meaning they can add the products they have in stock and dictate prices - with desktop and app versions, it’s a straightforward site for our local teams to use across platforms, providing them a new revenue stream as the country adjusts to post-COVID normality.”

She added: “The project has highlighted the benefits and opportunities of digitisation within our business, particularly when it comes to product fulfilment.”

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