Sunbit partners with US discount retailer to launch co-branded Visa card

FinTech firm Sunbit has launched a Visa credit card in collaboration with Ollie’s Bargain Outlet, the US closeout discount chain.

The partnership will allow Ollie’s cardholders to earn points when they purchase at the store, as well as in other locations where Visa is accepted.

Features include $10 statement credit for signing up with the card and automatic enrollment into Ollie’s Army Loyalty programme for non-members.

Users will also gain access to exclusive offers and events.

“We are excited to launch our first-ever credit card to our customers,” said Eric van der Valk, president of Ollie’s. “Our card makes it easier for customers to shop with us, earn even more rewards, and receive exclusive benefits.”

Arad Levertov, chief executive of Sunbit described the co-branded card as a “magnitude better than anything like it”, claiming that it will enhance the shopping experience and foster brand loyalty.

Sunbit offers a no fee credit card and point-of-sale lending technology available at over 23,000 service locations, including auto dealership service centres, optical practices, dentist offices, and specialty healthcare services.

Its BNPL solution is found in more than 50 per cent of all auto service centres and is the second largest dental patient financing solution in the US.



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