Amazon UK has announced a new partnership with delivery company GoPuff.

As part of the move, Amazon customers will now be able to receive grocery deliveries in under 60 minutes, with some arriving in as little as 15 minutes.

In most locations consumers will have 24/7 access to thousands of products, including groceries, baby essentials, snacks, and alcohol, with rapid delivery supported by GoPuff's micro-fulfilment centres.

The move builds on Amazon's existing partnerships with Morrisons, Iceland, and Co-op, with groceries from each of the supermarkets available for delivery via the Amazon website.

The national rollout of the new delivery service follows an initial launch in Birmingham and Salford in May.

It is now also available in Bristol, Cambridge, Cardiff, Chessington, Coventry, Derby, Leeds, Liverpool, London, Manchester, Newcastle, Nottingham, Sheffield, and Swansea.

“We are always working to give customers more choice and more convenient options to have their groceries delivered,” said Russell Jones, director of grocery partnerships, Amazon. “Partnering with GoPuff and other grocery partners is an important way of offering Amazon customers their favourite stores and brands, ordered via our website.

“The new launch with GoPuff brings our customers access to a convenient and affordable way to access their everyday groceries.”

In May, Amazon revealed it will have invested €700 million in delivery station technology across Europe since 2021 by end of the year.

The delivery stations run around 40 operational processes to prepare packages for delivery.

The investment has focused on automating repetitive, manual tasks which Amazon said speeds up the delivery process and reduces the physical strain on its employees.

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