Grocery delivery platform Getir launches in London

Turkish grocery delivery app Getir has chosen London as its first location for international expansion.

The Istanbul-based start-up, which was launched in 2015, raised $128 million funding from investors earlier this month.

The investment brought the company’s value to around $850 million.

In 2020 the Company grew revenue 5-fold, while doubling its coverage footprint.

“Getir is in London. We will endear this two-syllable Turkish word there, too,” tweeted the company’s co-founder and chief executive Nazim Salur on Sunday. “Thanks to all our users and employees who made it to this day.”

Getir, which includes an option for a 10-minute grocery delivery service, started delivering to Zone 1 and most of Zone 2 last week.

Salur said at first the business will operate five fulfilment centres in the city and that the company plans to increase the number to more than 20 in the next few months, while expanding to Zones 3 and 4, according to The Financial Times.

“We chose London for our first step in international expansion because it’s absolutely amazing. From its diverse set of people, all with their unique stories; to its boroughs that all have a unique character; to how it embraces tech start-ups like ourselves, London rocks,” said the delivery business.

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