HelloFresh partners with Checkout.com

Meal kit company HelloFresh has partnered with digital payments company Checkout.com to improve payments across its global markets.

Through the partnership, HelloFresh will benefit from Checkout.com’s global presence and local acquiring expertise in every market it operates.

The partnership said that local acquiring services from Checkout.com’s network will connect HelloFresh directly with banks and card networks while ensuring payments are fast and secure.

HelloFresh currently operates in 18 markets across the world including the US, New Zealand, UK and Canada.

The company added that it needed a payment provider which could keep up with the pace of its growth.

Checkout.com said it runs over 80 million AI-powered optimisations every day, applying changes across its network to increase payment performance for all relevant merchants.

"Our mission is to change the way people eat forever, making it easier for households everywhere to enjoy home-cooked meals,” said Tessa Rötzmeier, senior director product at HelloFresh. “Partnering with Checkout.com as a trusted global partner means we can continue to expand, innovate, and deliver even greater convenience and reliability in the years ahead, while ensuring every customer has a smooth and reliable payments experience.”

In July, Checkout.com announced a strategic partnership with Visa to launch card issuing capabilities for merchants across the UK and Europe, aiming to streamline payments and improve capital efficiency for businesses, particularly in the travel sector.

By integrating Checkout.com’s technology, which processes tens of billions of transactions annually, with Visa’s infrastructure, the partnership is designed to provide instant access to acquired funds, eliminating the need for pre-funding and accelerating cash flow for merchants.

For travel businesses, which often face fragmented and complex payment processes, the new card issuing solution is expected to address key challenges.

The offering allows funds collected from consumers to be immediately available for paying suppliers and is designed to enhance spend control and reduce operational friction.



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