Harvey Nichols ups online conversion rates with Global-e
Written by Peter Walker
17/06/19
Harvey Nichols has seen a surge in cross-border online sales after a partnership with Global-e to update its website.
The luxury department store can now offer online shoppers worldwide a seamless shopping experience, including a localised checkout available in 21 languages, guaranteed duties and tax calculations and a pre-payment option, a range of local and alternative payment methods and a variety of shipping options, as well as a convenient returns process.
With Global-e’s solutions, the retailer can now tailor its marketing strategy for each market, including local pricing supported in more than 95 currencies.
In the four weeks since implementation, Harvey Nichols has “significantly” grown its international e-commerce conversion rates.
James Henry, head of multichannel operations at Harvey Nichols, said: “Providing our international shoppers with a seamless and localised shopping journey, same as for our local UK shoppers, is vital for us in order to further drive our international online sales in a sustainable manner.
“One of the key factors that makes Global-e stand out is their local market best practices and know-how, which alongside their technology and experience, has already led to a fantastic boost in our international conversion rates,” he added.
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