Luxury outerwear brand Canada Goose on Tuesday said that it would cut around 17 per cent of its global workforce.

The company will cut around 150 roles from its corporate head offices which employ a total of just over 900 workers.

Canada Goose said that the changes followed a “comprehensive review of the organisational structure and roles needed to achieve [its] strategic objectives”. It added that cross-functional teams will be integrated, and business activities will be aligned to its go-forward strategy.

Announcing the cuts, ​​chairman and chief exec Dani Reiss said: “We are focused on achieving efficiency and margin expansion, while investing in key initiatives – brand, design and best-in-class operations – that will powerfully position our iconic performance luxury brand to deliver long-term growth.

“While the decision to reduce our workforce was difficult, it was the right decision to put our business in the best position for the future,”

Simultaneously, the company announced a swathe of management changes. Carrie Baker, president, brand and commercial, to expand her role to oversee design in addition to her existing responsibilities; Beth Clymer, president of finance, strategy, and administration will add operations to her responsibilities following the departure of chief operating officer John Moran earlier this month; and Daniel Binder, chief transformation officer, will now oversee global stores in addition to his current role.

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