Huawei partners for 5G shopping mall
Written by Peter Walker
Huawei, China Mobile and the China Real Estate Association have jointly launched the world's first 5G shopping mall.
The Shanghai Lujiazui L+ Mall uses the 5G digital indoor system (DIS), which enables next generation network connectivity in certain parts of the 12 floors and over 140,000 square metres of floor area.
China Mobile and Huawei have deployed 5G DIS at the ‘life aesthetics’ zones on the first floor and fifth floor of the mall. During the launch event, customers experienced HD video calls on 5G networks, along with shopping assistance, delivery and destination guidance offered by 5G smart robots.
Other services available in 5G-covered shopping areas include artificial intelligence-based face recognition, precise indoor navigation and people flow analysis.
"The deployment and implementation of 5G network capabilities will accelerate the transformation from traditional buildings to smart buildings and provide new opportunities for the further development of the real estate industry", said Cai Yun, secretary general of the commercial cultural tourism committee at China Real Estate Association.
Zhang Hanliang, deputy general manager of China Mobile, explained: “In recent years, users in shopping malls have higher requirements of their mobile communication experience, such as HD online video, mobile payment, and immersive VR/AR gaming.
“The arrival of 5G will not only increase the download rate of users, but also drive digital transformation of the entire industry,” he added.