Walmart launches AR tech that lets customers view furniture at home

Walmart has added two new augmented reality (AR) features to its app.

In July, the retail giant will launch a new feature on its iOS platform which will let consumers view furniture and décor items in their homes.

The technology includes haptic feedback, which allows users to “feel vibrations” as they move 3D furniture models around, designed to prevent them from dragging items past the boundaries of their room.

It also includes features for customers with disabilities, for example, consumers with limited mobility can place an item within a room and manoeuvre with gesture controls.

For those who are blind or have low vision, there are voice-based instructions.

Walmart is also introducing a new AR in-store feature that enables customers to point their mobile device camera at store shelves to filter assortment based on personal preferences.

For example, if a customer is gluten free they can identify gluten free products.

Walmart said that coupons are another "future use case", with customers soon being able to scan store shelves to see which items are on clearance or part of a rewards programme.

    Share Story:

Recent Stories

Find out how HULFT can help you manage data, integration, supply chain automation and digital transformation across your retail enterprise.
Talking shop: retail technology solutions from Brother
Retail Systems editor Peter Walker sits down with Brother’s senior commercial client manager Jessica Stansfield to talk through the company’s solutions for retailers and hospitality businesses, what’s new in labelling technology, and the benefits of outsourcing printing.