Starbucks launches store with Amazon's cashierless technology

Starbucks has launched a new pickup-only store in New York City, using Amazon's "Just Walk Out" checkout free technology.

Customers can pay via the Starbucks app or via the Amazon Go app, which automatically adds items to a customer’s cart without needing to interact with checkout personnel.

The retail giant has been offering its checkout free technology to other retailers since March 2020.

Starbucks isn't the only third-party retailer to deploy Amazon's cashierless technology in recent weeks; WHSmith is set to open its first checkout-free store in New York, featuring Amazon’s “Just Walk Out” technology before the end of 2021.

The companies plan to open more cashierless stores together over the coming year, with the next in line also planned for New York.

Amazon intends to continue to expand the reach of it's Just Walk Out technology; internal documents seen by Business Insider revealed this week that the retail giant plans to open 260 new checkout-free shops across the UK.

“Amazon Go and Starbucks share a common vision to provide innovative in-store experiences that are centred on the customer,” adds Dilip Kumar, vice president of physical retail and technology at Amazon. “Customers have enjoyed the effortless shopping experience enabled by our Just Walk Out technology at Amazon Go where they can simply come in, grab something delicious to eat or drink, and just leave and carry on with their day without having to wait in line to pay.”

He added: “We’re excited to now share Amazon Go’s Just Walk Out Shopping experience and curated assortment of fresh prepared food items and beverages with even more customers at this Starbucks Pickup location in New York City, and can’t wait to hear how customers like it.”

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