Embedded financial services provider HUBUC has launched payment cards underpinned by dynamic CVV technology from IDEMIA for more secure online shopping.

Under the joint project HUBUC can offer clients secure payment cards based on IDEMIA’s MOTION CODE technology.

The traditional static 3-digit CVV code printed on the back of cards will be replaced by a mini-screen that displays a dynamic and periodically refreshed code (CVV2).

According to the European Central Bank’s latest figures, European card-not-present fraud reached €1.4bn in 2018 alone.

IDEMIA’s dynamic technology makes stolen data worthless to fraudsters as the security code changes frequently.

Amanda Gourbault, IDEMIA’s executive vice president for financial institutions, said: “We’re teaming up with HUBUC to make MOTION CODE cards and validation services available to more online businesses worldwide.

“Our alliance means more clients and end-customers will benefit from our MOTION CODE technology.”

HUBUC co-founder Ignacio Javierre added: said: “By combining our efforts we can offer our clients an even better range of services. This in turn will help them generate additional revenue streams and increase customer loyalty.”

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