Currys launches revamped credit offering

Currys has overhauled its credit service to give its customers more flexibility when purchasing their technology products.

Currys flexpay allows customers to pay through fixed monthly payments or via the Buy Now, Pay Later (BNPL) feature as well as accessing a range of low rate and interest free promotional credit offers on selected products.

The electronics retailer has partnered with BNP Paribas Personal Finance to provide the service.

The revamped service aims to offer a simpler and clearer application journey, with the retailer saying it will provide better visibility of existing customers’ credit balance across buying journeys.

Additionally, Currys said it will be easier for employees to communicate with customers about credit at the point of sale.

Currys claims that around 20 per cent of eligible purchases are made using credit, with its credit offering the most used credit product at its stores, exceeding that of credit cards.

The company added that its active credit customers now exceed 2.3 million, with these customers around 20 per cent more likely to purchase linked products and over twice as likely to return and shop again at Currys within 12 months than those that aren’t using its credit options.

“We’re committed to helping customers access and enjoy the latest technology, that keeps them connected, healthy, productive and entertained - flexpay is a key part of that mission,” said Joshua Fabian-Miller, consumer credit director at Currys plc. “Currys flexpay makes it even easier for customers to spread the cost of their tech, at the point of need.”



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