Carrefour partners Symphony Retail AI for omnichannel

Carrefour France is extending its artificial intelligence (AI) partnership with Symphony RetailAI to streamline its warehouse, inventory and supply chain functions.

Building upon the French supermarket giant’s deployment of Symphony’s AI-driven platform in Brazil, Carrefour will now deploy it across its operations in France.

The AI-driven software is intended to drive inventory flow optimisation and supply chain insights solutions for Carrefour’s omnichannel business model including its 90 warehouses, which serve the retail outlets of the brand throughout France and its e-commerce activities.

Franck Noel-Fontana, procurement transformation director at Carrefour France said: “In a highly competitive and ever-changing retail market, more than ever, the supply chain is at the heart of our customer satisfaction and sales performance.”

He added: “The collaboration with Symphony RetailAI will enable us to drive our omni-channel supply chain even more efficiently and improve our service rates, to better serve our distribution network and our customers.”

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