Walmart is following in the footsteps of Amazon and Ocado by announcing that it will sell its own e-commerce and in-store technology to retailers in the US.

The company revealed a strategic partnership with Adobe to integrate Walmart’s Marketplace, online and in-store fulfilment and pickup technologies with Adobe Commerce, a commerce solution for merchants and brands.

“We’ve built new capabilities to serve the evolving needs of our own customers, and we have a unique opportunity to use our experience to help other businesses do the same,” said John Furner, chief executive, Walmart U.S. “Commercialising our technologies and capabilities helps us sustainably reinvest back into our customer value proposition.”

Through the Adobe Commerce platform, retailers will be able to use Walmart’s cloud-based services for pickup and delivery.

Businesses will also have access to the multinational retail company’s marketplace where they can use its fulfilment services to offer two-day shipping nationwide.

“The core mission of helping people save money and live better is at the heart of every idea including Scan & Go and checkout technologies, AI-powered smart substitutions and pickup and delivery,” said Suresh Kumar, chief technology officer and chief development officer, Walmart Inc. “Combining Adobe’s strength in powering commerce experiences with our unmatched omni-customer expertise, we can accelerate other companies’ digital transformations.”

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