Currys enhances recycling scheme with doubled voucher incentive

Electronics retailer Currys has doubled its Cash for Trash recycling incentive, offering customers £10 vouchers when they drop off unwanted electronics at any UK store between 11 June and 8 July.

The enhanced scheme provides double the usual reward, with customers receiving at least £10 towards a minimum £50 spend when recycling any tech with a plug or battery, regardless of where it was originally purchased. This compares to the retailer's standard offer of £5 off a £25 minimum spend.

The initiative forms part of Currys' broader mission to extend technology lifecycles and address the UK's electronic waste challenges. The retailer collected 1.7 million items last year alone, positioning itself as the country's leading retail recycler of e-waste.

Items brought to stores are either repaired, refurbished, harvested for parts, or responsibly recycled through Currys' Newark facility in Nottinghamshire, described as one of Europe's largest tech repair centres.

"This limited-time promotion not only incentivises customers to recycle their old tech, but also helps tackle the growing e-waste crisis in the UK," said Paula Coughlan, chief people, communications and sustainability officer at Currys.

"We're proud to be helping customers save, while making sure their unwanted tech is processed responsibly. It's better for us, better for customers, and better for the planet to help keep tech in the hands of the people that need it for as long as possible."

The enhanced Cash for Trash programme runs alongside existing trade-in deals, with customers receiving either the trade-in value or the guaranteed £10 voucher, whichever is higher.

The scheme addresses concerns that the UK lags behind other countries in electronic waste recycling. Currys' approach aims to tackle the nation's growing e-waste crisis by encouraging consumers to clear out old technology rather than storing unused devices at home.

The promotion is available to customers aged 18 and over across UK stores, with vouchers redeemable until 8 July. The retailer accepts almost any technological device but excludes vapes and requests that customers remove personal data before handing in items.



Share Story:

Recent Stories


Poundland significantly reduces antisocial behaviour, aggression and shoplifting with Motorola Solutions VT100 body cameras
Retail should not be a high-risk occupation. As a company, we are focused on listening to our colleagues and customers to help them with the issues they are facing in-store and so far, the feedback on our body cameras has been excellent. They act as a great visual deterrent, help to de-escalate situations and overall, this project has significantly aided our goal to make the retail environment safer.

For further information on Motorola Solutions’ retail security products, including body cameras, click here.

Supplying demand: how fashion retailers can meet the needs of customers and still be sustainable
The fashion industry is no stranger to breaking the mould and setting trends, but the pursuit of style can come at a huge cost to the environment.

New legislation, such as the European Union's Ecodesign for Sustainable Products Regulation, will set mandatory minimums for the inclusion of recycled fibres in textiles, making them longer-lasting and easier to repair.

Advertisement