How are the most successful content and creative teams currently executing production and managing their workflows? What is and isn’t working when it comes to improving these efficiencies and successfully scaling content efforts?
To answer these questions and more, we surveyed 643 professionals in the United Kingdom and United States the involved in the production, management, and/or strategy for content and creative assets at their organisation. This whitepaper explores the results of this survey and takes an in-depth look at the content strategies, workflows, and technology that have made these organisations successful.
