09/01/12
By Karen Moss
epay Ltd have announced they will distribute Zynga Game Cards as e-vouchers through 6,000 independent UK stores. The move is part of their partnership with Zynga announced earlier this year.
Zynga has 232 million monthly active users playing their games, which include CityVille, CastleVille, FarmVille, Zynga Poker and Words With Friends. Zynga Game Cards provide a convenient payment option for players to buy virtual goods.
A consumer can purchase a £5, £10 or £25 e-voucher from their local independent retailer, then log into their Zynga account online to enter the PIN found on the e-voucher. The credit is then applied to their online account.
Jason Thompson, managing director at epay UK, says: “Zynga Game Cards are well suited to convenience stores as they allow players to buy gaming cards, then purchase online content securely. We are keen to support our retailers in attracting the right customer base and successfully marketing Zynga Game Cards to maximise return.”
Other stories you may find of interest:
Phones4u turn to Fujitsu/Tata Consultancy Services
Fujitsu Technology Solutions has partnered with Tata Consultancy Services to deliver a PRIMERGY BladeFrame-based dynamic infrastructure to Phones4U, alongside NetApp V-Series storage
William Hill links up with paysafecard
William Hill customers can now use online cash solution, paysafecard, when spending money
Some cheer amongst the gloom
Retailers' IT budgets have been slashed by about 20 per cent over the past year, down from 1.3 per cent to 1.1 per cent as a percentage of sales, according to the latest Martec International IT in Retail report
It’s Not Easy Being Green …Or Is It?
Retailers no longer need to experience the pains of high monetary investment or an uncomfortable shift in normal operations to reduce costs and unnecessary resources.
