Qype, Europe’s largest consumer reviews site, today launched a breakthrough feature designed to boost business and help companies keep in touch with their loyal followers. The new ‘Follow Us’ button means consumers can now keep in touch with their favourite businesses, from bars and restaurants to hairdressers and plumbers.
By clicking ‘Follow Us’ fans will receive a roundup of all the latest news and activity from their favourite places on Qype, in one friendly weekly email. Businesses with Qype’s Premium listings will be able to use the weekly communication to send out additional information to their followers, including exclusive e-vouchers and invitations to events.
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