O2 delay mobile wallet launch

The arrival of O2’s mobile wallet app has been delayed so that the operator can carry out further internal trials. According to reports )2 is concerned the contactless payment app is not offering an adequate customer experience.

The O2 Wallet was expected in the second half of 2011, but the company is choosing to take extra time trialling the service before opening up consumer trials and a subsequent public launch.

O2 Wallet is being trialled by more than 300 O2 employees and this is planned to increase to about 500 staff in the coming weeks. The app will also become compatible with more devices and other O2 services, such as its loyalty programme Priority Moments.

An O2 spokesman says: “We’ve decided to take extra time trialling the service internally before opening it up to customers. This will ensure that when we launch, the service will be as appealing as Priority Moments has been.”

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