KWI has partnered with VeriFone to bring KWI Cloud 9 mobile point-of-sale (MPoS) to speciality retailer, Brighton Collectibles.

KWI Cloud 9 MPoS – featuring VeriFone GlobalBay technology – un-tethers store associates from plugged-in PoS terminals trapped behind the counter. Now associates can perform all sales, CRM, inventory, and receiving functions in one seamless solution.

Brighton Collectibles, which has 170 stores, quickly saw the benefits of implementing KWI Cloud 9, and went live in late 2011 with a chain-wide deployment.

“We wanted to get out from behind the counter and get in front of the customer,” says Jerry Kohl, CEO of Brighton Collectibles. “When a customer sees something they like, we want to engage with them right there. It makes the transaction a lot easier and saves time. That also makes it easier for shoppers to justify a return visit.”

With the success of its MPoS deployment, Brighton Collectibles now plans on reducing the number of fixed PoS in its stores. This will increase space for merchandise and customer interaction, while decreasing the overhead and maintenance costs.

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