Luxury fashion brand Fendi has partnered with IT platform Dedagroup Stealth to build its omnichannel supply chain.
The Rome-based fashion house, founded in 1925, is upgrading its global transactional value chain to supply online operations and 250 stores in countries worldwide – aiming for a single view of stock throughout the group’s entire product chain, from factory to point of sale.
A statement explained that Dedagroup Stealth would provide a unified view of customers, including the channels they shop in, their buying journeys and purchasing habits.
The implementation, which started in February, continues to be rolled out across the fashion brand’s global operations.
Frederic Munoz, worldwide chief operating officer at Fendi, said: “To us, business transformation means following the product digitally; from production to distribution to the end customer, both in physical and online stores."
"Fendi now has an omnichannel solution for seamless orders, shipping, allocation and deliveries, worldwide, overcoming the distinction between offline and online channels,” he continued. “We are in tune when it comes to organising flows to suppliers, logistics providers and distribution around the world.”
Latest News
-
Amazon invests €700m in delivery station tech across Europe
-
Primark debuts in the Middle East with four new stores
-
Klarna CEO 'to hire new staff' for customer service arm
-
Co-op avoids shortages amidst cyber hack by ‘diverting goods’ to remote stores
-
Mattel appoints Kenvue's Paul Ruh as new chief financial officer
-
Tesco launches F&F online
Poundland significantly reduces antisocial behaviour, aggression and shoplifting with Motorola Solutions VT100 body cameras
Retail should not be a high-risk occupation. As a company, we are focused on listening to our colleagues and customers to help them with the issues they are facing in-store and so far, the feedback on our body cameras has been excellent. They act as a great visual deterrent, help to de-escalate situations and overall, this project has significantly aided our goal to make the retail environment safer.
For further information on Motorola Solutions’ retail security products, including body cameras, click here.
For further information on Motorola Solutions’ retail security products, including body cameras, click here.
Supplying demand: how fashion retailers can meet the needs of customers and still be sustainable
The fashion industry is no stranger to breaking the mould and setting trends, but the pursuit of style can come at a huge cost to the environment.
New legislation, such as the European Union's Ecodesign for Sustainable Products Regulation, will set mandatory minimums for the inclusion of recycled fibres in textiles, making them longer-lasting and easier to repair.
New legislation, such as the European Union's Ecodesign for Sustainable Products Regulation, will set mandatory minimums for the inclusion of recycled fibres in textiles, making them longer-lasting and easier to repair.
© 2024 Perspective Publishing Privacy & Cookies
Recent Stories