By Karen Moss

Visa Europe today launched a web portal offering deals and discounts from popular retail brands exclusively for Visa cardholders in the UK. The site can either be accessed directly at www.visaoffers.eu/uk or via Visa’s Golden Space website at www.visa.co.uk/goldenspace.

The new site creates a unique destination for retailers to engage with a huge base of consumers. At launch, Visa cardholders in the UK can access discounts from over 40 brands tailored for the festive period, such as 30 per cent off Hallmark, 15 per cent off Goldsmiths, 10 per cent off a £20 order at I Want One of Those, 10 per cent off all electronics and accessories for over £49 spend at Dell, and free delivery for over £50 spend at Hamleys, making it a must-visit destination for bargain-hunting consumers in the run up to Christmas.

Visa Europe’s member banks can also access a comprehensive set of customisable assets that can be used to offer extra value and interest to their cardholders.

Crispin Rogers, Senior Vice President, Loyalty and Merchant Analytics at Visa Europe, says: “We are keen to bring extra value to Visa cardholders, member banks and retailers alike. For retailers looking to connect with an enormous engaged audience, our new portal will help them to reach consumers. Member banks can harness this consumer interest by taking the Visa Offers assets and making them their own, providing additional value straight to their Visa cardholders.”

Initially available to UK Visa cardholders, as the site expands Visa Offers will become available to other European destinations beginning with Poland shortly after.

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