6/07/11
By Karen Moss
triOpsis has launched Visual Intelligence for Retail, created to help the retail sector deliver quality visual merchandising through real time visibility and control.
It enables retailers to improve the quality of all aspects of visual merchandising in real time, without having to visit each store individually. This allows managers to focus limited resources on the critical areas without wasting time and effort visiting stores unnecessarily.
Leading retail companies, including Sequel AG, the global distributor of GUESS Watches, are using Visual Intelligence to help staff at all levels manage visual merchandising more effectively.
The combination of photographic information and essential contextual information, connected by tailored processes to deliver business value to individual clients, are the key ingredients in Visual Intelligence.
In store staff or brand representatives following a clearly defined process photograph key visual merchandising elements from any phone with a camera complete with critical data. Real time Visual Intelligence provides senior management with the capability to drive improvements throughout the visual merchandising process.