Zara unveils India e-commerce store
Written by Chris Lemmon
Zara has revealed that its online store for the Indian market will be launched on 4 October, marking the retailer’s first direct online selling channel in the country.
Previous versions of the website allowed customers to browse collections and check prices, without the option to purchase items. Zara items have been available through third party providers such as Amazon, but never through a dedicated site.
In a Facebook post, the retailer said: “As part of the international expansion of its integrated store model, Zara’s online store will be launched on the 4th of October. Everything from their women’s collection to the men’s, TRF as well as the kiddie collection, everything will be available on the website.
“So now when you need that perfect outfit for a dressy night out, but have no time to head on over to the mall and shop, order up online and have it delivered to your house.”