Vee24 this week launches the veedesk, which aims to revolutionise the way in which retailers interact with their online customers.

Using broadcast quality equipment, the system allows retailers to talk to customers, using real-time live video, whilst they are browsing online. A 'vee-assistant' can be available 24/7 to help online customers with questions about products and services, compare a range of items and guide them through the checkout process.

"Today, many websites are struggling to live up to customers' high expectations. Online businesses that fail to make the most of their e-commerce offering are losing billions of pounds worth of sales every year. Can you imagine a store on the High Street with no staff to serve customers? That's exactly what we have online - slick websites but nobody to help if you have a question or encounter a problem. There would be chaos too if 80 per cent of shoppers abandoned their shopping trolleys at the checkout of their local supermarket, yet this is exactly what's happening online," says Andy Henshaw, CEO at vee24.

"Retailers and other online businesses now need a strategy to outperform competitors in the area of online customer service if they are to win a larger slice of the customers spend. People like to buy from people and vee-business can now bring this important functionality to the internet. Vee24 technology is already being employed by Lexus Germany and I believe that very soon we'll all come to expect the service of a personal online assistant - vee-business rather than just e-business," he says.

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