T.M. Lewin transforms online platform

Menswear retailer T.M. Lewin has signed a partnership with e-commerce firm Tryzens to enhance its online customer experience and develop a website that can support its domestic and international growth plans.

The retailer wanted to enhance its e-commerce platform to serve its growing global customer base and adapt to the changing ways its customers shop in the digital age. T.M. Lewin’s previous site was complex to manage, slow to adapt and costly to add new capabilities.

The retailer ran a review of potential partners and selected Tryzens’ Salesforce Commerce Cloud platform, while Tryzens will also provide day-to-day support and on-going consultancy and enhancements through a DevOps arrangement that will focus on the delivery of T.M. Lewin’s business goals.

Tim Patten, customer director for T.M. Lewin, said: “We needed an e-commerce partner and platform that could understand and meet our needs, was scalable, and, easily adaptable to market changes for new requirements. We have been very impressed with Tryzens and the work they have done for us as well as the success that they have had with other apparel retailers, and look forward to building on the success to date in the years ahead.”

Andy Burton, CEO of Tryzens, added: “Our aim is to be able to help T. M. Lewin provide their customers a more personal, richer shopping experience and deliver the products that they are looking for efficiently. We are extremely proud to have been selected to support the next major phase of their story.”

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