By Karen Moss

Marks and Spencer has launched a nationwide competition to find a presenter for its online TV channel. The multi-channel video agency Adjust Your Set, who runs the current video channel M&S TV, has worked together with the retailer to create and manage the online competition.

Hopefuls for ‘M&S TV Presents…’ can submit their own videos to a dedicated page, developed and built by Adjust Your Set, on www.marksandspencertvpresents.com explaining what they love about the retailer.
Customers will also be able to participate via a Facebook app and find information on the M&S Social Stories blog.

The public can then vote for their top three contestants and a judging panel will pick the overall winner to be announced on 23 November 2011.

Kamlesh Raichura, head of online marketing & CRM at M&S says: “Our campaign is a great multi-channel competition, with customers submitting their entries by video on our website or at our store roadshow.”

Home     More News


Other stories you may find of interest:

Phones4u turn to Fujitsu/Tata Consultancy Services
Fujitsu Technology Solutions has partnered with Tata Consultancy Services to deliver a PRIMERGY BladeFrame-based dynamic infrastructure to Phones4U, alongside NetApp V-Series storage

William Hill links up with paysafecard
William Hill customers can now use online cash solution, paysafecard, when spending money

Some cheer amongst the gloom
Retailers' IT budgets have been slashed by about 20 per cent over the past year, down from 1.3 per cent to 1.1 per cent as a percentage of sales, according to the latest Martec International IT in Retail report



Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player

mpu_awards



Whitepapers
Maven and SAP Business Objects yield fruitful business insight for Berry Gardens: Business Intelligence case study.
Synopsis: Discover how Berry Gardens uses SAP Business Objects delivered by Maven to solve a daily complex logistical puzzle - how to get berries from field to shelf within a matter of hours. With a morning’s turnover typically worth between £7m and £10m, access to up-to-the-minute information is vital to Berry Gardens’ success.
Augmenting 3-D Secure with Comprehensive Controls for Fraud Prevention
An advisory guide by Accertify for enterprise merchant fraud teams and chargeback managers, risk analysts, Compliance officers and financial system managers who are looking for effective ways to reduce payment card fraud.
Low-cost ECO POS now a reality
Eco-Friendly POS:
It’s Not Easy Being Green …Or Is It?

Retailers no longer need to experience the pains of high monetary investment or an uncomfortable shift in normal operations to reduce costs and unnecessary resources.
Retail 2D: The connected Shopper
Today, retailers face a new connected customer that expects a seamless and customized shopping experience across different channels, from websites to mobile applications to in-store. This new technology-empowered shopper uses the Internet and a smartphone to search, compare, evaluate, and buy products and services, and most importantly, to engage and interact with retailers in order to get tailored offers.

Content on this page requires a newer version of Adobe Flash Player.

Get Adobe Flash player

This website is a part of Perspective Publishing Limited, registered in England No 2876166.