Primark has signed a deal for Island Pacific Planning licenses and services.

The Island Pacific Planning solution will be interfaced to Primark's existing systems and will allow it to efficiently and accurately plan across all levels of its retail business. "Our business is based on high volume, low cost, with massive levels of stock constantly moving through their supply chain. Not only is our solution robust, efficient and simple to use, but it will allow Primark to be more reactive to meet the demands of their ever changing and expanding business. We believe it will provide the buying and merchandising teams with an effective set of tools that will support the growth of the business through more efficient and timely planning, monitoring and forecasting and significantly reduce manual input," says Mike Dotson, vice president of global sales at Island Pacific.

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