The UK's online retail market will be worth £28.6bn in 2011, nine per cent of the overall retail market, according to Forrester. The figures are almost double the online penetration of any other European country.
Groceries represent 20 per cent, consumer electronics 19 per cent, and clothing 19 per cent, by far the largest categories online. Forrester research found that almost all major supermarkets and High Street brands are now maintaining a strong Internet presence.
Pureplayers such as Amazon, ASOS, and Play.com, helped build initial consumer confidence in e-commerce, but the most frequently visited UK websites are now part of broader multi-channel brands such as Tesco, Argos, and Marks & Spencer.
Some cheer amongst the gloom Retailers' IT budgets have been slashed by about 20 per cent over the past year, down from 1.3 per cent to 1.1 per cent as a percentage of sales, according to the latest Martec International IT in Retail report
Maven and SAP Business Objects yield fruitful business insight for Berry Gardens: Business Intelligence case study.
Synopsis: Discover how Berry Gardens uses SAP Business Objects delivered by Maven to solve a daily complex logistical puzzle - how to get berries from field to shelf within a matter of hours. With a morning’s turnover typically worth between £7m and £10m, access to up-to-the-minute information is vital to Berry Gardens’ success.