The Channel Islands Co-operative Society (CICS) has increased visibility across its store-wide operations using BI tools from Manthan Systems, as part of a strategy to grow market share.

Following a period of market growth across new stores and product offerings, CICS found it lacked a unified view of its business data. Leveraging ARC technology, from Manthan Systems, CICS can now capture and track end-to-end transaction data in a single data model.

This gives management a unified vision of the business across stores and regions, enabling them to capture, analyse and report comprehensive business performance to all stakeholders.

Mike Guest, head of IT at CICS, says: “ARC’s advanced analytics capabilities have given much-needed cross functional and store-wide analytical capability to our operations while maintaining a high level of data consistency and accuracy. Besides routine analysis of sales and margin trends for stores, products and categories ARC allows us to create customised reports that are tailor-made for our business enabling us to measure and monitor performance on a daily basis – an ability that we did not have prior to the implementation.”

The ARC framework helps CICS management to measure, monitor and audit, sales, goods receipts and wastage efficiency with a view to improving processes, boosting sales and strengthening margins.

Over the next twelve months, CICS will draw on the systems strong customer analytics capabilities, to provide greater insight on the success of marketing initiatives, including promotion campaigns, advertising and targeted loyalty campaigns.

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