12/12/11
By Karen Moss
Footwear designer, Christian Louboutin, has announced he will launch his first European transactional website in the new year. For the first time ever, British shoppers will be able to buy the French shoemaker's designs, with their famous red soles, directly from the brand’s online boutique.
The e-commerce site launches in the UK in early 2012 to coincide with the 20th anniversary of the opening of the label’s first shop in Paris.
As well as virtually browsing and shopping, visitors to the site will also be able to buy styles made available exclusively for the digital European market. And shoppers will be able to pre-order footwear and bags before the lines hit the e-boutique and get style advice via live web chats with a team of Christian Louboutin experts.
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