This is the first commercial deployment of the technology. In-store managers will subsequently have advance notice on when they need to open and close checkouts, ensure KPI’s are met and improve labour curves. “The investment in the latest technology is part of our strategy to continue to be not only a leader in terms of value for money, but also in the delivery of exceptional service and real benefits to our customers. Ensuring our customers receive the best possible service at the checkouts is one of the most important elements of the shopping experience, but also one of the biggest challenges,” says Sylvia Jones, head of retail operations at Wm Morrison. “By investing in this innovative solution, we aim to deliver real benefits to all our customers in as cost-effective a manner as possible.”