“We have had great success in growing our home delivery network throughout the past 20 years – starting from just going door-to-door to now having nearly 100 vehicles across the country,” says Ben Reardon, head of logistics at the organic food retailer. “As a supplier of high quality, locally sourced organic produce, we feel we must also reduce our own impact on the environment. We have been trialling the use of plant oil as a fuel with Regenatec Biofuel systems – and strategically implementing vehicle telematics will further cut our footprint by focusing on efficiency in our operation.”
Cybit's Driver ID module – part of the Fleetstar-Online solution – will provide visibility of fleet activity by employee to help Abel & Cole manage driver behaviour from a duty of care perspective. It will also deploy the Data Analyser solution to provide long-term analysis of fleet performance and measure the effectiveness of management programmes over periods of weeks, months and years. “Cybit’s install team has worked closely with our operations team to ensure that the system will add real value to our business: optimising the effectiveness of our existing operations and helping to manage future growth. We never air freight our produce and environmentally friendly road transport is a fundamental principle of our business,” says Reardon.
