Times are tough, there’s no denying it. Last year’s poor High Street trading conditions saw the demise of several well known names in the retail industry. So what can retailers do to ensure they are engaging customers, and more importantly – getting them to spend money?
Many brands believe the answer lies in having a fully developed multi-channel strategy, a completely seamless customer experience.
Technology has become more important than ever to retailers, with the rise of mobile devices like smartphones and tablets, the consumer now has the power to shop anywhere and everywhere, and they have a world of information at their fingertips.
And it is not enough anymore to simply reach your customers across all channels, they expect a personalised service whether at home, in-store or on the go.
This year the 5th annual Retail Systems’ Multi-channel Conference will be held at the Tower Bridge Hilton, London, 20 September 2012. The conference will cover a vast range of subjects, including:
• The technology trends retailers can’t afford to ignore
• How retailers can effectively join up their channels
• The rise and rise of mobile
• The rise of mobile TV and TV commerce
• The importance of social media
• Personalisation, getting it right
• Going international, but staying local
• How logistics impacts multi-channel strategies
Many brands believe the answer lies in having a fully developed multi-channel strategy, a completely seamless customer experience.
Technology has become more important than ever to retailers, with the rise of mobile devices like smartphones and tablets, the consumer now has the power to shop anywhere and everywhere, and they have a world of information at their fingertips.
And it is not enough anymore to simply reach your customers across all channels, they expect a personalised service whether at home, in-store or on the go.
This year the 5th annual Retail Systems’ Multi-channel Conference will be held at the Tower Bridge Hilton, London, 20 September 2012. The conference will cover a vast range of subjects, including:
• The technology trends retailers can’t afford to ignore
• How retailers can effectively join up their channels
• The rise and rise of mobile
• The rise of mobile TV and TV commerce
• The importance of social media
• Personalisation, getting it right
• Going international, but staying local
• How logistics impacts multi-channel strategies